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招聘岗位:Sr Trade Marketing Specialist
地点:上海
MISSION STATEMENT
As a key involved team member to support the line manager and the whole team in marketing strategy plan and marketing events, trade activities deliverables. To expand brand exposure, gain the market reputation. Whilst to fulfill retail needs to help stores drive traffic and convert the sales with right format activities.
MAIN RESPONSABILITIES
• To assist Assistant Trade Marketing Manager to exclusively represent the brands in the branding event, and trade activities.
• Participates in the development of branding event, sales promotions activities, and public relations and leads and participates in various activities encompassing these areas:
– Support the team in concept development and event planning in beginning phase
– Qualified event management skills in event implementation and execution under supervision of line manager
– Develop unique and premium ideas and proposals based on input of sales and/or marketing, as well as brand image and identity.
– Independently handle small scale events or trade activities from concept development to on-site execution, while provide sufficient support to line managers and the whole team in middle and mega event, to play a proactive role in results delivering as directed.
– A team player with a good communication skills with internal and external functions.
– Ability in budget control and performance track and review based on ROI.
– Trade activities to fulfill the retail’s needs and help stores to gain the traffic and drive the sales.
– To support line manager and the whole team to ensure that the roll-out and implementation of the annual activation calendar are as per scheduled.
– Capable in project following up, including but not limited to project implementation in terms of different aspects, PO and payment for vendors, post event report. Etc
• Support to monitor, analyses and evaluate domestic and international trade market trends, consumer behavior and competitor activity in order to identify market opportunities for the category.
• Communicate with corporate relevant team for print materials and gifts ordering, new project launch communication.
• Work with 3rd party vendor for print material translation and local print if necessary.
• Assumes additional related responsibilities as assigned.
QUALIFICATION, EXPERIENCE & SKILLS REQUIRED
• University graduate majoring in Business, Marketing or related disciplines.
• Proficiency in English and Mandarin as a must.
• Professional experience & know how:
– Solid exposure in marketing and event in luxury industry
– Meticulous with strict attention to details
– Good knowledge and experience of Event management
– Capable of project management
– Excellent understanding of the brands
– Strong self-motivation and quick learning
• Technical & management skills:
– Strong PowerPoint skills and use of graphics – common sense checks on presentation logic and numbers
• Personal & interpersonal skills:
– Excellent interpersonal and communication skills
– Able to interact with Trades and Sales people
本职位信息由专业留学生海归求职服务机构海职国际CareerGlobal®旗下留学生海归招聘平台海归求职网CareerGlobal®整理发布,本平台提供海外留学生找工作、海归求职和留学生招聘最新名企招聘信息和职位内推。
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